Email is still the most powerful web-based method of marketing communication. Push versus pull, and push wins every time.
For anyone using Adwords, this book should be kept close at hand. For anyone who is thinking about using Adwords, reading this book first is a must.
Google has announced a pledge to combat spam content – the type of articles that are tailored to the Google algorithm in order to get a high rank in search results.
The security of your website is a key factor in the protection of your business assets, but many companies do not close all the backdoors. While it is common for the webserver to have a firewall and the website code to contain blocks for hackers, are you protecting yourself from the internal dangers?
Is your website owned by somebody else?
Many small traders spend a lot of time and money building up their websites without realising everything could be taken away from them on the whim of a designer or a programmer who may claim ownership in the brand, or the site, or the software that runs the site.
You might say the most important thing in business is being contactable. You could have the best TV advertisement in the world, and the best looking website, but if people can’t contact you, you’re wasting their time and your money. A lot of business people make common mistakes when it comes to being contactable. You may have made some of these yourself.
So here are ten tips to make sure your customers have difficulty contacting you.
One in five people say they would turn down a job at a company that blocks access to the internet for social networking and email…
Brad Burton is a self-effacing “business guru” who is as down-to-earth and straight to the point as they come. One of those people who relishes telling anyone within earshot how cufflinks and fancy ties do not a good businessman make.
I recommend this book not because it is about making money, but because it is about practical ways of looking at how to make money.…
Most small website owners will know about affiliate networks. Promoted as a great way to make money, because you promote products of big brand retailers…