Author: Steve Masters

Mobile website 0

#Mobilegeddon is here – is your website mobile friendly?

The search engine is keen to ensure its users have a good experience. It doesn’t want to show search results on mobiles for web pages that will be hard to read on a phone. It wants to prioritise things that will be useful.
So, if your website doesn’t pass the mobile-friendly test, you may find it hard to achieve visibility in search results, which will impact the traffic your site attains.

Black Friday

Greed all about it! Black Friday gets out of hand

Black Friday saw injuries and arrests in the UK on 28th November as shoppers climbed over each other to fight for limited deals in supermarkets and other shops. The BBC and other media outlets reported that police were called to several shops, with one woman being injured by a falling television.

bouncy springs 0

SEO: Don’t confuse bounce rates with bounces

What Google is looking for is quality pages that are relevant to searcher intent. It wants to present results that match what people are looking for. If a searcher sees your website in the results and clicks through, this is a signal to Google that your result was at least enough to attract a click. But if the user clicks back to Google within a couple of seconds, this could tell Google that they didn’t like what they saw,

Perodic Table by Chris Lake 0

Turning the periodic tables on marketing

The Periodic Table of Elements, created by Dmitri Mendeleev, is probably the most famous and infographic in history. Since it was published in 1869, the Table of Elements has been a feature of science labs and classrooms in schools all over the world. We’ve grown up with it, but only recently has this infographic taken on a new lease of life.

Eric Cantona stars in Kronenbourg TV commercial 0

Buy British. Buy Kronenbourg

An Advertising Standards Authority ruling states that Kronenbourg beer is not French, despite the efforts of Eric Cantona to say otherwise in an adverisement that plays on the 1664 tradition of the lager.

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